Reeds Jewelers Valentine's Day Commercial

 

Valentine’s Day is a huge holiday for the jewelry industry. Reeds Jewelers wanted a new TV commercial that felt relatable and fun. We came up with the concept of a husband going to great lengths to build his wife a perfect bookshelf, but failing miserably.

Director
Alex Hoelscher

Cinematographer 
Alex Pollini

Client
Reeds Jewelers