Commercial

AT&T

AT&T has a program that supports streams for emerging creators on Twitch. This includes offering new routes for creators to be able to make a career as a streamer. These creator’s are then highlighted Twitch's homepage and periodically featured on AT&T's Twitch channel. This is a partnership with AT&T where the creators also use AT&T as their service provider and participate in branded content efforts highlighting their streams and their sponsporship by AT&T.

Branded Content, Sponsorship, Testimonial

AT&T: Creator Program

AT&T wanted to produce a series of commercials highlighting their Creator Class on Twitch.

One of these creators is a musician based in Wilmington NC, Annelle Stahl. So the production company from LA responsible for producing these commercials reached out to Wallaby Film to produce the commercial for Annelle. The Wallaby team worked with the production company from concept through delivery of the media to make sure everything was in place: this included set decoration, color scheme, crew, equipment, lighting, streaming the feed live to their client and many other things.

Annelle was awesome to highlight. The musician was so welcoming, letting us decorate the home to stay on brand with AT&T’s creator program and letting us in on the process that has made Annelle’s Twitch stream so popular.